Keeping Your Cashflow Strong in Tough Times: Part 2

November 21, 2022

Cashflow is the key component of operating a successful business, regardless of whether your business is in in a holding patterm or in growth mode. Revenue, profit and your bottom line all deserve your attention. With energy prices soaring, supply chain challenges, rising living costs and high inflation, cash is likely to be tight over the coming year and beyond. 

 

Over the past few months, we have been posting a series of cashflow tips via our All Accounted For Facebook page and, as we have now released our final cashflow tip, we'd like to briefly summarise and share some final points for you to consider.


What can you do to improve your cashflow situation?


 The more informed you are about your cash position, the more you can do to prepare for any cashflow gaps. It’s this foresight that can make all the difference when you’re battling against tough external economic forces and a downturn in sales. Understanding your cashflow is key, utilising the right tools and practices is secondary. 

 

If you want to safeguard your cashflow, these are just some of the many sensible steps to take:


  • Update your prices and your sales strategy – Raising your prices is one way to bring in more cash, with the same volume of sales. But it's a balancing act. Putting your prices up can alienate existing customers and could see you losing customers, but if you can find the sweet spot for your pricing AND also drum up more sales, you can quickly increase revenue and give your cash inflows a healthy boost.
  • Plan ahead for the cashflow gaps – When your forecast shows a shortfall of cash coming up, that’s the time to take action. If you can see that there’s a cash hole approaching next month, it’s time to look at ways of raising extra finance to fill that hole. That could mean extending your bank overdraft, taking out a small business loan, or taking out an invoice finance facility with a lender.
  • Look for opportunities to cut your overheads – One way to improve your cashflow is to cut down expenditure. If you can cut back on overheads, expenses, and unnecessary costs, this can help re-balance your position, even when cashflow is getting tight. Look for cheaper suppliers, buy in smaller quantities, take every opportunity to cut costs, and keep your spending more sensible.
  • Review your cashflow reports regularly – It’s important to look at your cashflow numbers and reporting regularly, not just at period-end. This is particularly important when economic times are tough. With the most current cash information to hand, you can make informed business decisions and aim to keep the business operational.
  • Switch to cloud accounting and integrate with cashflow forecasting apps – Accounting and finance technology has moved on in leaps and bounds in the past decade. Cloud Accounting Platforms such as Xero, offer detailed reporting of your cash position in real-time, giving you up-to-date cash numbers. Xero also lets you add third-party apps to create a custom app stack of helpful business tools. With over 1000 apps, there are plenty of cashflow forecasting options to choose from, giving you the ability to forecast your future cashflow position.


Talk to us about your cashflow processes:

 

With the business in a healthy cashflow position, you provide a solid financial foundation for riding out the global recession. No business is invulnerable in these conditions, but with liquid cash in the business, you have more flexibility and more capital to play with. Contact Ben Duflou or Sarah Toner via advice@aafl.nz today and we will steer you on the right track forward to improve your cashflow processes.

 

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By Ben Duflou • October 23, 2026
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View our October 2026 General Ledger: - What’s Taking More Time Than It Should in Your Business? - Important Notices - Buying a Business Asset? Here’s What We Need - Xero Tip of the Month: Use Reference Fields Consistently for Easier Searching - Tax Question of the Month: When Should the Insurance Payout be Recognised as Taxable - IRD Upcoming Tax Payment Dates https://public2.bomamarketing.com/email/aqXb
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View our August & September 2026 General Ledger: - Five Areas to Review Before the End of the Year - Important Notices - Charities & Not-For-Profits: Tax Changes Are Coming - Xero Pricing Increase - 1 October 2026 - Xero Tip of the Month: Accessing the History and Notes Feature - Tax Question of the Month: Deductibility of Dual-Use Home Office and Vehicle Expenses - IRD Upcoming Tax Payment Dates https://public2.bomamarketing.com/email/dbXj
By Ben Duflou • July 3, 2026
With many businesses expecting a lower profit this financial year, the more prepared you can be for the unexpected, the better. Managing expenses is a good idea at any stage in your business, and reviewing your pricing can also help improve your margins and support long-term sustainability. The challenge is knowing where to start. Before making significant changes, it pays to take a closer look at how your business is operating, where money is being spent, and whether your pricing still reflects the value you provide. Small adjustments can often make a meaningful difference to your bottom line. Smart ways to get your costs under control Cashflow has been a big issue for thousands of businesses this year, and when the money's not rolling in, it can help to rethink your costs. To do it effectively involves more than just keeping an eye on outgoings. It's about looking at all the moving parts of your business to see if your systems (or lack of them) are costing you unnecessarily. Here's how: Muck in - Do a cost control audit to work out where your biggest cost centres are and review the systems you have in place to manage them. Be aware - Don't just slash expenses without considering the impact. Track costs carefully and look for opportunities to streamline spending or achieve the same result in a more cost-effective way. Unite your team - Bring everyone together to monitor and analyse inputs and expenses. If you're reviewing or developing systems, seek feedback from the people using them every day. Look to your peers - How do your costs compare to others? If a business of a similar size is performing well while spending less, explore what they're doing differently. Seek advice - Whether you've identified some problem areas or you're unsure where to begin, talking with your advisors (that's us!) can help you determine the best next steps. How can I put my prices up without losing customers? If you need to change your pricing to make ends meet, be honest and up-front with your customers at all communication points. Make it clear on your website and social media that prices have changed and explain why. Send an email to let your customers and suppliers know about any changes in advance. If you're meeting customers face-to-face, ensure they're aware of any price increases before they're invoiced. No one likes an unexpected surprise. Support your team with clear information so they can confidently explain any changes and continue delivering a great customer experience. If you're concerned about customer reaction, consider introducing increases gradually across products or services over time. Get in touch if you'd like us to help analyse your margins, review your expenses, and identify opportunities to strengthen your business performance.
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Ever feel like your business expenses are adding up, but it’s hard to see exactly where your money is going? When you have a clear picture of your spending, it becomes much easier to manage cashflow and make confident business decisions. Small improvements in how you track and review expenses can lead to better visibility, fewer surprises, and stronger financial control over time. If you’re finding it difficult to stay on top of your business expenses or want more clarity in your reporting, we can help. We can support you with: Streamlining expense tracking Improving cashflow visibility Turning your numbers into clearer business decisions If you’d like to chat about improving your financial processes, feel free to get in touch with our team on 04 970 1182.
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